Google Analytics

Google Analytics 4 (GA4) tracks everything as an event, from page views to user actions. This makes event tracking essential…

A new visitor session GA4 helps track first-time users on a website. GA4 is different from Universal Analytics because it…

Tracking user activity is essential for any website. The GA4 engagement rate helps measure how people interact with your content.…

Bounce rate is an essential measurement tool in web analytics history. The GA4 bounce rate calculation differs from previous methods…

An executive Google Analytics 4 dashboard isn’t just a bunch of charts. It’s your decision-making tool. It pulls real-time analytics…

Google Analytics can be confusing with all its reports and terms. However, understanding Its definitions is the first step in…

Google Analytics 4 (GA4) tracks visitors’ engagement with your app or site. A crucial measure that tracks when a visitor…

Should I turn on Google Signals for data collection? This is an essential question if you use Google Analytics 4…